Sally Belinda Embroidery and Illustration, inspired by the beautiful British countryside.
As an embroidery designer with 16 years experience in retail design, I originally gained a BA Hons in embroidery design in 1998, going on to establish a successful career in design for leading suppliers to the High Street.
Having always loved animals, the countryside, painting and textiles, I wanted to combine all my passions and creativity. So, after sending some of my work to Country Living magazine, I was thrilled when selected to join a small number of new designers to hold a stall at a pop-up market at the Country Living Spring Fair in London.
Delighted and encouraged by the response from customers, I went on to set up Sally Belinda Embroidery and Illustration, selling to local National Trust shops, local farm and gift shops and individual clients.
I am lucky to have so much inspiration around me including my lovely dog, Tilly Doodle, who you will see featured in my illustrations.
Sally Belinda xx
sallybelindadesigns@gmail.com



Cards & Gifts
A personalised card or gift can make a present utterly special.

Homeware
Our bespoke homeware designs bring the joy of the British countryside to your home.

Pottery
Charmingly designed fine China for a lovely gift or to enhance your own collection.

Embroidery
Our beautifully embroidered compositions add a unique appeal to your linens.